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Wherefrom: Comparing Like No Other
BRIEF
Wherefrom is the TrustPilot of sustainability. They compare products to show which brands and products are more or less sustainable.
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Trouble is literally comparing products and their attributes is boring.
STRATEGY
Humanise the products to bring a new perspective to a product comparison, in a way never seen before.
How: Social Films
brand awareness
+21%



new business customers
105



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