© 2024 by 10 DAYS STUDIO LTD
© 2024 by 10 DAYS STUDIO LTD
BRIEF
Carmoola is the new way to get used car finance - all in app, takes minutes and you pay monthly.
We worked with Carmoola to get past their first 1000 customers, achieve, and drive brand awareness.
STRATEGY
Using a combination of traditional marketing, combined with more guerilla and unexpected communications to build awareness, brand personality and fans for the brand.
Big Idea: Skip To The Good Stuff
How: TVC, social, guerilla comms.
EFFECTIVENESS
+1000 CUSTOMERS
SERIES A - £103.5m
+26% BRAND AWARENESS
65M PR IMPRESSIONS
BRIEF
Carmoola is the new way to get used car finance - all in app, takes minutes and you pay monthly.
We worked with Carmoola to get past their first 1000 customers, achieve, and drive brand awareness.
STRATEGY
Using a combination of traditional marketing, combined with more guerilla and unexpected communications to build awareness, brand personality and fans for the brand.
Big Idea: Skip To The Good Stuff
How: TVC, social, guerilla comms.
EFFECTIVENESS
+1000 CUSTOMERS | SERIES A - £103.5m | +26% BRAND AWARENESS | 65M PR IMPRESSIONS
